What’s with these Ads? AR Project

Fall 2020

A augmented-reality based poster design using Zapworks. I focused on the issue of scam advertisements and data breaching, issuing a warning to unknowing people of the dangers for falling for one of these scams and what their data is being used for. The poster and the AR mechanics itself acts like an annoying pop up advertisement. Each pop-up tells the user about an issue with a specific type of advertisement, guiding them to continue clicking though to learn more.

Final Poster

AR in use

Still Shots

Ad Examples

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